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Wood floors and comfy chairs

Wood floors and comfy chairs

We have known for some time that the pro-choice movement has a marketing problem. Increasingly youthful, energetic pro-lifers are having success in convincing the population that abortion is not a justifiable answer to the problem of an unplanned or unwanted pregnancy. As the cognitive dissonance breaks down abortion advocates are frantically trying everything possible to keep people from being exposed to the reality of “choice”.

The latest example comes from our neighbours to the south where Carafem, a new abortion clinic in Washington, DC is seeking to break down the stigma surrounding abortion by offering a ‘spa-like’ experience to all its customers. Has it really come down to this? Apparently it’s the choice of flooring and upholstery that is a barrier for women who feel that abortion is the only choice they have? While it remains to be seen as to how many more women Carafem can attract to their facility with this new marketing ploy what is perhaps more disturbing is the fact that abortion advocates continue to disregard the often times serious psychological problems caused by abortion.

Every year approximately 100,000 Canadian women walk into a clinic or hospital in order to abort their pre-born child. The reasons are varied but the results are the same; the life of a human being with inherent dignity is ended. For many women there is considerable regret after having an abortion. The psychological impact of abortion cannot be minimized. Studies vary and some put the increase in mental health problems as high as 81% when comparing women who had an abortion with those who did not.[1] This reality has become problematic for abortion advocates and if Carafem’s stunt is any indication they aren’t willing to address the root cause of regret.

Some of the most prolific apologists for pre-born human rights are the very people who have been mostly deeply affected by abortion; women who have regretted their abortion.

Regret is a major obstacle for the pro-choice movement in foisting their ideology on Canadians. In fact last year at an international conference on Prince Edward Island the majority of speakers spoke of the need to “normalize” abortion as a response to this obstacle.

Herein lies the hypocrisy of the pro-choice movement. The feelings a women has had after killing her baby are real and justified. No matter what the décor is the regret will still be there. But instead of working to minimize the need for abortion (and thereby reducing the regret) abortion advocates are attempting to normalize it – with attractive floor coverings and comfy chairs.


[1] Coleman PK. Abortion and mental health: quantitative synthesis and analysis of research published 1995-2009. British Journal of Psychiatry 2011; 199(3): pp.180-6; 200(1): pp. 77-80

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